📜 Brand Style Guide

🎏 Description

  • We have created some sample service packages that you can either use directly or customize before using.
  • Make sure to change/keep the Price, timeline, services included, and deliverables of packages according to:
    • Client's need
    • Client's Budget
    • Client's Industry
    • Your Expertise & Experience.
  • You can either present your service in a 3 Package Mode (Basic | Standard | Premium) or club everything into one package (it's up to you).

🏆 Service Packages

1. Basic Package
  • Price Range: $150 - $300 [ May Vary based on Complexity & Features ]
  • Service Included:
    • Logo Usage Guidelines
    • Typography / Font Guidelines
    • Color Palette / Scheme
    • Do's & Don'ts
    • Complete Brand Book Design
    • 2 rounds of Revisions
  • Timeline: Delivery within 5-7 business days
2. Standard Package
  • Price Range: $300 - $600 [ May Vary based on Complexity & Features ]
  • Service Included:
    • Logo Usage Guidelines
    • Typography / Font Guidelines
    • Color Palette / Scheme
    • Do's & Don'ts
    • 3D Logo Concepts: Creation of dynamic, multi-dimensional logo concepts
    • Custom Illustrations: Creation of unique brand illustrations
    • Secondary Logo: Development of a secondary logo for versatility
    • Complete Brand Book Design
    • Unlimited Revisions
  • Timeline: Delivery within 10-14 business days
3. Premium Package
  • Price Range: $600 - $1000+ [ May Vary based on Complexity & Features ]
  • Service Included:
    • Logo Usage Guidelines
    • Typography / Font Guidelines
    • Color Palette / Scheme
    • Do's & Don'ts
    • Custom Illustrations [Creation of unique brand illustrations]
    • 3D Logo Concepts [Creation of dynamic, multi-dimensional logo concepts]
    • Unlimited Revisions
    • Alternative Logo (Horizontal/Vertical/Black and white variation)
    • Brand Mockups: Application of the brand to various mockups for visual representation
    • Editable Vector Source Files (Ai or EPS or PSD)
    • Stationery design (Letterhead, Envelope, and 2 additional items of your choice)
    • Brand Detailed Guidelines Book (Covering all brand elements and applications, 10+ Pages)
  • Timeline: Delivery within 10-14 business days
Deliverables:
  1. Brand Overview:
    • Mission statement, values, and brand personality.
  2. Logo Usage Guidelines:
    • Clear specifications for logo variations, sizing, and spacing.
  3. Color Palette:
    • Defined color codes for both print and digital use.
  4. Typography Guidelines:
    • Recommended fonts, sizes, and usage instructions.
  5. Imagery Style:
    • Guidelines for selecting and using images that align with the brand.
  6. Application Examples:
    • Visual representations of the brand style applied to various materials/ mockups (business cards, letterheads, social media graphics, etc.).